COLOURS AND PATTERNS: THE EFFECTS ON OUR SILHOUETTE

First of all, the ultimate silhouette-enhancing trick from our stylists goes like this: the best way to forget what you dislike about your body is to focus on what you like the most. In fact, when we highlight what we like, we don't even need to hide what we dislike, because the OUMPH effect is automatic! So, what is your favorite part of yourself? Your face, your breasts, your buttocks or your legs? Come on! Be kind with yourself: you’re gorgeous! #BodyPositivity
BLACK
Black is a must-have in your wardrobe. It’s a great base and it has a slimming effect. But don’t give all the credit to the colour itself. The fabric has a lot to do with it. For example, an old cotton t-shirt or a viscose top may be black, but it will not have the same advantageous effect as a structured poplin, leather, silk or even knit pieces. So yes, black is a great choice for hiding what you like the least about your body, but please don't stick to a total black look! Colour remains the best way to highlight what you like the most about your silhouette and brighten your eyes. Double win!




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Reitmans Short Sleeve Fit & Flare Dress with Faux Leather Trim women Black
Reitmans Notched Collar Blazer with Pockets women Black
Reitmans Wide Cropped Pants with Button Details women Black
DARK COLOURS
Like black, dark colours have the same slimming power while being a bit more original. Navy, khaki, brown or gray are therefore excellent options for a more structured effect. Why? Simply because dark colors absorb the light instead of reflecting it.





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Reitmans 3/4 Sleeve V-Neck Blouse women Mahogany Red
Reitmans 3/4 Sleeve Printed Shift Dress with Tie women Dusty Cedar
Reitmans High Rise Skinny Jeans The Signature Soft - Petite women Imperial Khaki
Reitmans Buttoned Duster Cardigan with Pockets women Khaki Ink Dusty Olive Marled
Reitmans Long Dolman Sleeve Tee women Mazarine Blue-
BRIGHT AND PALE COLOURS
On the other end of the spectrum, bright or pale colours attract light and therefore put the emphasis where YOU want it! Are you proud of your strong chest or, on the contrary, you have a small chest and you want to emphasize it? Choose your favorite bright color and wear it on your upper body. If you want to show your cute butt (#feelingyourself), then opt for pale pants or a very vibrant skirt. Be bold!





Reitmans Reversible Cami R Essentials women Bright Rose
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Reitmans Slim Chino Pants with Sash women Tannin Beige
Reitmans Reversible Cami R Essentials women Green Moss
Reitmans 3/4 Sleeve Cardigan R Essentials women Vetiver Heather
Reitmans Blouse with Pocket R Essentials women Summer Fig
Reitmans 3/4 Sleeve Mao Collar Blouse women Mesa Rose
Reitmans Shift Split Neck Dress women Beetle Green
SOFT PATTERNS
Small patterns like polka dots, tartan or the tone-on-tone one’s are a great way to energize an outfit while keeping it sober. For example, under a jacket, add a camisole with a small pattern that will discreetly catch the eye, without accentuating your breast. Same thing for plaid pants! If you are more into a sober and timeless style, see the discreet patterns as a great addition to your wardrobe.


Reitmans Faux Leather Moto Jacket women Beige Goat
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Reitmans Plaid Straight Pants with Sash women Heather Iron
Reitmans Sleeveless Printed Buttoned-Down Blouse women Snow White Print
Reitmans 3/4 Sleeve Printed Mesh Top women Verona Blue
Reitmans Printed Fit & Flare Shirt Dress women Black
Reitmans Herringbone Plaid Knit Blazer women Black And Grey
WILD PATTERNS
We love the bold patterns for their originality! They instantly brighten up an outfit and automatically catch the eye! Besides, it is incorrect to think that a large pattern has an amplifying effect. It simply attracts attention! So, ladies with beautiful curves, please do not hesitate to wear some to highlight them! Flower, aztec, tropical or animal prints: have fun!





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Reitmans 3/4 Sleeve Printed Chiffon Blouse women Black
Reitmans Flutter Sleeve Elastic Waist Printed Dress with Pockets women Black Floral Multi
LINEAR PATTERNS
Stripes are timeless! Important note: this simple pattern CAN and SHOULD be worn by everyone, regardless of their silhouette. Obviously, the vertical stripes have a lengthening effect, while the horizontal ones have a widening effect. However, it is more the cut of a garment that has a real effect on the silhouette. The thin nautical style stripes will be very elegant in a sweater version or underneath a jacket. The wider stripes have a much more striking effect and are ideal to create a balanced silhouette. It’s time to choose!


Reitmans Slim Pull On Pants The Iconic with Buttoned Leg women Black
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Reitmans Grey Floral Print Watch women Nimbus Cloud
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Reitmans Striped Blouse with Front Knot women Snow White
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Reitmans Enamel Huggie Hoop Earrings women Sepia Rose
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Reitmans Long Sleeve Striped Tunic women Verona Blue
Reitmans Striped 3/4 Sleeve Boat Neck Sweater women Light Grey Heather
Reitmans Long Sleeve Striped Tunic Shirt women Bright White
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